Renowned French designer Yves Saint Laurent has turned fashion into art. He is considered one of the most famous fashion designers of the twentieth century. During his long career, Yves Saint Laurent always provoked to look for the daring and the different. Behind this idea is created the new perfume Y for Man.
Y for Man is aimed at those who seem confident in themselves and in their own capabilities. The combination of various essential notes enriches the feeling of a strong man standing in front of you. The first touch of bergamot, mint and ginger strengthens the sense of authority, and the notes of apple and pineapple show that even behind the most powerful man can have something sweet and playful.
The campaign is directed not to an individual but to a group of men. Men who have to ask themselves questions in order to create the right path for improvement. Advertisers of Y for Man are the famous hip-hop performer Loyle Carner and the sculptor David Alexander Flinn.
Top notes: aldehydes; bergamot; ginger; mint; lemon;
Heart notes: sage; geranium; violet leaf; pineapple; apple;
Base notes: ambergris; incense; balsam fir; cedar; musk; vetiver;
Launched in 2017.
Reviews
There are no reviews yet.